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Notes on the files that govern your site.

An occasional email about robots.txt, sitemaps, security.txt, llms.txt and the rest: what changed, how these files fail in public, and what true looks like.

In each issue

What you get

  • Changes to how search engines, ad networks and AI crawlers read the files on your origin, explained plainly.
  • New and revised standards, such as security.txt, llms.txt and ai.txt, and what they mean in practice.
  • Field notes on how these files drift: migrations, CMS changes and staging rules that reach production.
  • New Learn articles, and product changes once they have shipped.

How often

Occasionally. An issue goes out when there is something worth your time, not to fill a schedule. Every issue has a one-click unsubscribe link.

How your address is handled

  • Double opt-in: nothing is sent until you confirm from the email we send you.
  • One click to unsubscribe, from every issue, with no sign-in.
  • Stored in our marketing systems, apart from the Flowpane product.

Examples

The kind of thing we write about

  • 01Why a sitemap can list pages that robots.txt blocks, and how to spot it before search engines do.
  • 02What the Expires field in security.txt is for, and what happens when it passes.
  • 03How AI crawlers identify themselves, and what robots.txt can and cannot ask of them.
  • 04What to check in the first hour after a site migration goes live.
See the Learn articles these build on

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